Trump Administration Launches Drug Discount Website TrumpRx.gov
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 2d ago
0mins
Should l Buy MRK?
Source: seekingalpha
- Launch of Discount Platform: The Trump administration has unveiled TrumpRx.gov, a website designed to help consumers find discounts on brand-name drugs when paying cash, initially featuring 43 drugs from five companies, with more expected in the coming months.
- Significant Price Reductions: Monthly prices for Novo Nordisk's Ozempic and Wegovy will drop from $1,028 and $1,349 to an average of $350 and as low as $199, with Wegovy pills potentially falling to $149, significantly easing the financial burden on diabetes and obesity patients.
- Coupon Card Availability: The TrumpRx website lists coupon cards for some drugs that can be used at local pharmacies nationwide, although certain specialty medicines are excluded, reflecting the government's efforts to enhance drug accessibility for consumers.
- Future Expansion Plans: The White House indicated that discounts from 11 additional pharmaceutical companies that have agreements with the administration will be available soon, aiming to broaden drug options and improve health outcomes for Americans by lowering drug prices.
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Analyst Views on MRK
Wall Street analysts forecast MRK stock price to fall over the next 12 months. According to Wall Street analysts, the average 1-year price target for MRK is 119.53 USD with a low forecast of 95.00 USD and a high forecast of 139.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
16 Analyst Rating
11 Buy
5 Hold
0 Sell
Moderate Buy
Current: 119.750
Low
95.00
Averages
119.53
High
139.00
Current: 119.750
Low
95.00
Averages
119.53
High
139.00
About MRK
Merck & Co., Inc. is a global health care company that delivers health solutions through its prescription medicines, including biologic therapies, vaccines and animal health products. Its Pharmaceutical segment includes human health pharmaceutical and vaccine products. The Company sells its human health pharmaceutical products primarily to drug wholesalers and retailers, hospitals, government agencies and managed health care providers. It sells these human health vaccines primarily to physicians, wholesalers, distributors and government entities. Its Animal Health segment discovers, develops, manufactures and markets a range of veterinary pharmaceutical and vaccine products, as well as health management solutions and services, for the prevention, treatment and control of disease in all livestock and companion animal species. Its products include KEYTRUDA (pembrolizumab) injection, for intravenous use; WELIREG (belzutifan) tablets, for oral use; Ohtuvayre (ensifentrine) and others.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
- Strong Stock Performance: Merck & Co. shares rose 1.56% to $121.62 on Friday afternoon, marking the seventh consecutive day of gains with a cumulative increase of over 12.02%, significantly outperforming the S&P 500 Index, which declined by 2.58% during the same period, indicating strong market confidence in its future growth.
- Superior Year-to-Date Performance: Year-to-date in 2025, Merck's stock has gained over 14.91%, while the S&P 500 Index has seen a decline of 0.69%, demonstrating the company's ability to deliver substantial shareholder returns amid overall market weakness, reflecting its strong market position.
- Robust Financial Results: Merck recently reported Q4 2025 worldwide net sales of $16.4 billion and non-GAAP earnings per share of $2.04, showcasing continued growth driven by key product demand and portfolio strength, further solidifying investor confidence in the company.
- Analyst Ratings Remain Bullish: Despite potential patent expirations for Keytruda and Gardasil, analysts remain optimistic about Merck's robust pipeline and recent M&A activity, maintaining a Buy rating, which reflects the market's recognition of its future growth potential.
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- Telecom Appeal: Verizon Communications (VZ) has achieved only 2% year-over-year growth in a highly competitive U.S. mobile market, yet its forward-looking dividend yield of 6.1% attracts income-seeking investors, highlighting the stock's stability and appeal amid market volatility.
- Pharmaceutical Strategy: Merck (MRK) is strategically preparing for the 2028 patent expiration of its Keytruda drug by acquiring companies like Prometheus Biosciences and Verona Pharma, expecting to generate $70 billion in new revenue by the mid-2030s, showcasing its market expansion capabilities.
- Beverage Stability: Coca-Cola (KO) offers a forward-looking dividend yield of 2.7% and boasts a 63-year history of dividend increases, demonstrating strong brand loyalty and marketing prowess, ensuring a reliable source of passive income for investors.
- Market Trend Shift: Amid the decline of tech stocks, investors are increasingly turning to blue-chip stocks, particularly high-dividend stocks within the Dow Jones Industrial Average, reflecting a preference for stable income and a reassessment of risk in the current market environment.
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- Telecom Market Saturation: The U.S. mobile phone market is highly saturated, with Verizon Communications (NYSE: VZ) reporting only 2% year-over-year revenue growth last quarter, indicating limited net growth potential, although its forward-looking dividend yield of 6.1% remains attractive.
- Pharmaceutical Positioning: Pharmaceutical giant Merck (NYSE: MRK) is preparing for the 2028 patent expiration of Keytruda, having made significant acquisitions like the $10.8 billion purchase of Prometheus Biosciences in 2023, expecting these moves to drive $70 billion in new revenue by the mid-2030s.
- Coca-Cola's Steady Income: Coca-Cola (NYSE: KO) offers a forward-looking dividend yield of 2.7%, backed by 63 years of annual dividend increases, showcasing its strong brand loyalty and marketing prowess, solidifying its status as a top dividend payer.
- Investor Considerations: While Verizon is seen as a stable dividend stock, the Motley Fool analyst team has identified 10 stocks that are currently viewed as more valuable investments, potentially yielding significant returns in the coming years, prompting investors to choose wisely.
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- Institutional Trading Signal: On December 8, 2025, Merck & Co., Inc. (MRK) saw an unusually large institutional options trade, purchasing 30,000 April 2026 $110 call contracts, representing approximately $300 million in notional exposure, executed as MRK retraced to its 21-day exponential moving average, indicating confidence in medium-term repricing.
- Catalyst Expectations: The choice of April 2026 expiration aligns with multiple anticipated catalysts, including FY2025 earnings, early 2026 pipeline updates, and increasing visibility into Merck's post-Keytruda growth trajectory, collectively enhancing investor confidence.
- Capital Efficiency Optimization: The bullish thesis proposes a split-strike risk reversal strategy, selling April $85 puts to finance the $110 calls, anchoring downside risk to the 200-day simple moving average, a level widely viewed as a structural accumulation zone for a high-quality defensive stock.
- Fundamental Support: The accelerating launch of Winrevair is tracking toward blockbuster status, while the durability and lifecycle extension of Keytruda, along with a deepening pipeline in cardiology, vaccines, and respiratory diseases, further solidify investor confidence, as the structure offers limited downside with uncapped upside potential.
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- Stock Sale Announcement: Richard Robert DeLuca Jr., an officer at Merck & Co. (MRK.US), plans to sell 37,685 shares of the company's common stock.
- Market Value: The total market value of the shares to be sold is approximately $4.56 million.
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Stock Market Surge: The stock market experienced a significant rebound, with the Dow Jones Industrial Average increasing by over 1,000 points.
Historic Milestone: This surge allowed the Dow to surpass the 50,000 mark for the first time in history.
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