Ferrari Narrowly Dodges Deepfake Scam Simulating Deal-Hungry CEO
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jul 26 2024
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Should l Buy RACE?
Source: Bloomberg
Deepfake Scam Attempt: An executive at Ferrari received a convincing deepfake call impersonating CEO Benedetto Vigna, attempting to discuss a confidential acquisition, but the executive's suspicions led to the call ending abruptly.
Rising Threat of Deepfakes: The incident highlights an increase in AI-generated voice cloning scams targeting high-profile executives, with some companies already falling victim to such frauds, prompting others to train their staff on recognizing these threats.
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Analyst Views on RACE
Wall Street analysts forecast RACE stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for RACE is 448.83 USD with a low forecast of 349.74 USD and a high forecast of 555.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
15 Analyst Rating
11 Buy
3 Hold
1 Sell
Moderate Buy
Current: 333.790
Low
349.74
Averages
448.83
High
555.00
Current: 333.790
Low
349.74
Averages
448.83
High
555.00
About RACE
Ferrari NV, known as Ferrari, is an Italy-based designer, manufacturer and retailer of sports cars that is incorporated in the Netherlands. It operates under the Ferrari brand. Its sports cars portfolio includes, among others, F12berlinetta, FF, Ferrari 488 GTB, 488 Spider, 458 Speciale, Ferrari California T, F12tdf and LaFerrari. The Company also offers financing services through Ferrari Financial Services. It also produces limited series and one-off cars. The Company divides its regional markets in EMEA (Europe, the Middle East, India and Africa), Americas, Greater China and Rest of APAC (Asia-Pacific region, excluding Greater China) and is active in over 60 markets worldwide through a network of authorized dealers.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
- Earnings Release Date: Ferrari is set to announce its FY earnings on February 10 before market open, with consensus EPS estimate at $10.55 and revenue at $8.41 billion, indicating strong investor interest in the company's financial performance.
- Performance Exceeding Expectations: Over the past year, Ferrari has beaten both EPS and revenue estimates 100% of the time, showcasing its robust performance and sound financial management in the luxury automotive market.
- Expectation Revision Dynamics: In the last three months, EPS estimates have seen four upward and four downward revisions, while revenue estimates experienced six upward and seven downward revisions, reflecting market uncertainty regarding the company's future performance.
- Rating Changes: Despite its high valuation, HSBC has downgraded Ferrari's rating, suggesting that catalysts for growth may take time to materialize, indicating that investors should approach short-term market fluctuations with caution.
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- Rising Capital Expenditure Expectations: Bank of America's updated capex tracker revealed a 14% quarter-over-quarter and 66% year-over-year increase in global hyperscale capex to $148 billion in Q4, exceeding expectations by $7 billion, reflecting optimism for future investments.
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- Stock Market Trends: Stock futures were declining on Monday as investors expressed concerns about the sustainability of a recent relief rally.
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- Market Performance: The Dow Jones Industrial Average rose by 2.5% and closed above 50,000 for the first time.
- Nasdaq Struggles: In contrast, the Nasdaq Composite ended the week down 1.8%, despite a strong rally on Friday.
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- Buyback Program Launch: Ferrari has initiated the first tranche of its €3.5 billion share buyback program announced on December 16, 2025, purchasing 54,500 shares between January 26 and 30, 2026, with a total investment of €15,374,530, demonstrating the company's confidence in its stock value.
- Transaction Details: During this first tranche, Ferrari repurchased shares at an average price of €282.10, indicating proactive capital management amid market fluctuations, aimed at enhancing shareholder value and boosting market confidence.
- Shareholding Update: As of January 30, 2026, Ferrari held 16,837,806 treasury shares, representing 8.68% of total issued shares, reflecting a stable capital structure during the buyback process.
- Long-term Strategic Planning: The multi-year buyback program is expected to execute approximately €3.5 billion by 2030, showcasing the company's strong confidence in future growth and its commitment to enhancing shareholder returns through ongoing capital repurchases.
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