Potential Gains for Starbucks and Other Companies from Reduced Tariffs on Coffee and Bananas
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Nov 14 2025
0mins
Source: MarketWatch
Trade Deal Overview: The Trump administration has initiated a trade deal with four Latin American countries aimed at alleviating consumer financial strain while potentially benefiting U.S. companies' profits.
Corporate Response to Tariffs: Companies are adapting to tariffs by rerouting supply chains, cutting costs, and passing some expenses onto consumers, although the effects on pricing and demand are still impacting earnings.
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Analyst Views on SJM
Wall Street analysts forecast SJM stock price to rise
12 Analyst Rating
5 Buy
7 Hold
0 Sell
Moderate Buy
Current: 111.010
Low
105.00
Averages
116.10
High
130.00
Current: 111.010
Low
105.00
Averages
116.10
High
130.00
About SJM
The J. M. Smucker Company is engaged in the manufacturing and marketing of branded food and beverage products on a worldwide basis. The Company’s branded food and beverage products include a portfolio of brands that are sold to consumers primarily through retail outlets in North America. The Company operates through four segments: U.S. Retail Coffee, U.S. Retail Frozen Handheld and Spreads, and U.S. Retail Pet Foods, and Sweet Baked Snacks. The U.S. Retail Coffee segment primarily includes the domestic sales of Folgers, Dunkin’, and Cafe Bustelo branded coffee. The U.S. Retail Frozen Handheld and Spreads segment primarily includes the domestic sales of Uncrustables, Jif, and Smucker’s branded products. The U.S. Retail Pet Foods segment primarily includes the domestic sales of Meow Mix, Milk-Bone, Pup-Peroni, and Canine Carry Outs branded products. The Sweet Baked Snacks segment primarily includes all domestic and foreign sales of Hostess branded products across all channels.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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J.M. Smucker Company Rating Updates and Market Outlook
- Rating Adjustments: Morgan Stanley downgraded J.M. Smucker Company from Overweight to Equal Weight on January 16, lowering the price target from $115 to $105, reflecting profit recovery risks amid increasing competition in the food sector following a strong performance.
- Market Pressures: The firm highlighted that the U.S. food industry is facing rising trends in value-focused pricing and private label products, which are intensifying sales pressures and limiting profit recovery potential, with 2026 expected to be a challenging year.
- Other Rating Changes: TD Cowen cut its price target from $111 to $105 on January 8 while maintaining a Hold rating, emphasizing the ongoing impact of muted pricing and negative growth in the consumer staples sector.
- Optimistic Outlook: Despite challenges, Wells Fargo assigned a Buy rating to J.M. Smucker Company on January 13 with a price target of $120, indicating confidence in the company's future growth potential.
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- Strong Performance of Blue-Chip Stocks: In stark contrast to tech stocks, the Dow Jones Industrial Average rose by 260 points, or 0.5%, indicating that old-economy companies are demonstrating greater resilience during market turmoil, attracting investors seeking stability.
- Winners Across Industries: Companies like Campbell, PepsiCo, Smuckers, and Kraft Heinz have seen their stock prices rise despite the threat of GLP-1, reflecting ongoing consumer demand and confidence in the food sector amidst market fluctuations.
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- Tech Stock Pullback: Tech stocks have faced significant declines recently, with AMD dropping 17% as investor confidence wanes in the enterprise software sector, highlighting the risks of over-reliance on tech investments.
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- Investment Value in Healthcare: Companies like Johnson & Johnson, Merck, and Amgen have performed well, and despite their stock price increases this year, they are still considered valuable investments relative to the broader market, showcasing the stability and appeal of the healthcare sector.
- Recovery of Banks and Industrials: With growing investor confidence in AI's efficiency improvements, banks and industrial stocks such as Honeywell and Dover have also seen gains recently, reflecting optimistic expectations for these companies' future profitability.
See More
J.M. Smucker Co. Announces Q3 2026 Earnings Release Schedule
- Conference Schedule: J.M. Smucker Co. will hold a presentation at the 2026 CAGNY Conference on February 18 at 2:00 p.m. EST, inviting investor engagement.
- Earnings Release: The company plans to release its Q3 fiscal 2026 financial results on February 26, 2026, providing financial statements and segment information to enhance transparency.
- Live Webcast: On the earnings release date, J.M. Smucker will host a live Q&A session at 9:00 a.m. EST, featuring CEO Mark Smucker and CFO Tucker Marshall, fostering investor interaction.
- Brand Diversity: J.M. Smucker Co. boasts a diverse brand portfolio in North America, including Folgers, Jif, and Meow Mix, committed to delivering quality food that consumers trust, driving sustainable business growth.
See More
J.M. Smucker Co. Announces Q3 2026 Earnings Release and CAGNY Conference Details
- Earnings Release Schedule: J.M. Smucker Co. plans to release its Q3 fiscal 2026 financial results on February 26, 2026, providing financial statements and segment information that are expected to significantly impact investor sentiment.
- Management Presentation: The company will present at the CAGNY Conference on February 18, 2026, with CEO Mark Smucker and CFO Tucker Marshall participating in a Q&A session, enhancing engagement with investors.
- Live Webcast: On the earnings release day, J.M. Smucker will host a live Q&A session at 9:00 a.m., allowing investors to gain real-time insights from management, thereby increasing transparency and trust.
- Brand Diversity: J.M. Smucker Co. leads in categories such as coffee, peanut butter, and pet food, showcasing its strong brand influence in the North American market and further solidifying its market position.
See More
Consumer Staples Appear Expensive: Explore Clorox and Other High-Yield Stocks with Strong Dividends.
- Market Shift: There is a significant rotation from software stocks to safer investments like consumer staples.
- Investor Sentiment: Investors are concerned that advancements in AI, such as ChatGPT, may negatively impact service-oriented businesses while benefiting manufacturers of household products.
See More
J.M. Smucker Company Rating Updates and Market Outlook
- Rating Adjustments: Morgan Stanley downgraded J.M. Smucker Company from Overweight to Equal Weight on January 16, lowering the price target from $115 to $105, reflecting profit recovery risks amid increasing competition in the food sector following a strong performance.
- Market Pressures: The firm highlighted that the U.S. food industry is facing rising trends in value-focused pricing and private label products, which are intensifying sales pressures and limiting profit recovery potential, with 2026 expected to be a challenging year.
- Other Rating Changes: TD Cowen cut its price target from $111 to $105 on January 8 while maintaining a Hold rating, emphasizing the ongoing impact of muted pricing and negative growth in the consumer staples sector.
- Optimistic Outlook: Despite challenges, Wells Fargo assigned a Buy rating to J.M. Smucker Company on January 13 with a price target of $120, indicating confidence in the company's future growth potential.
See More
Wall Street Volatility Highlights Importance of Portfolio Diversification
- Tech Stock Decline: Tech stocks have been severely impacted by recent volatility, with AMD's share price plummeting 17% as investor confidence in the enterprise software sector wanes, highlighting the risks of over-reliance on tech investments.
- Strong Performance of Blue-Chip Stocks: In stark contrast to tech stocks, the Dow Jones Industrial Average rose by 260 points, or 0.5%, indicating that old-economy companies are demonstrating greater resilience during market turmoil, attracting investors seeking stability.
- Winners Across Industries: Companies like Campbell, PepsiCo, Smuckers, and Kraft Heinz have seen their stock prices rise despite the threat of GLP-1, reflecting ongoing consumer demand and confidence in the food sector amidst market fluctuations.
- Recovery in Banks and Industrials: Recent gains in bank stocks and industrials such as Honeywell, Dover, and Emerson Electric suggest that investors believe these firms will benefit from efficiency improvements brought by artificial intelligence, enhancing their investment appeal.
See More
Investors Should Focus on Diversification
- Tech Stock Pullback: Tech stocks have faced significant declines recently, with AMD dropping 17% as investor confidence wanes in the enterprise software sector, highlighting the risks of over-reliance on tech investments.
- Strong Performance in Traditional Sectors: In contrast, the blue-chip Dow Jones Industrial Average rose by 260 points, or 0.5%, indicating that traditional sectors like banking and industrials are attracting investor interest in the current market environment.
- Investment Value in Healthcare: Companies like Johnson & Johnson, Merck, and Amgen have performed well, and despite their stock price increases this year, they are still considered valuable investments relative to the broader market, showcasing the stability and appeal of the healthcare sector.
- Recovery of Banks and Industrials: With growing investor confidence in AI's efficiency improvements, banks and industrial stocks such as Honeywell and Dover have also seen gains recently, reflecting optimistic expectations for these companies' future profitability.
See More
J.M. Smucker Co. Announces Q3 2026 Earnings Release Schedule
- Conference Schedule: J.M. Smucker Co. will hold a presentation at the 2026 CAGNY Conference on February 18 at 2:00 p.m. EST, inviting investor engagement.
- Earnings Release: The company plans to release its Q3 fiscal 2026 financial results on February 26, 2026, providing financial statements and segment information to enhance transparency.
- Live Webcast: On the earnings release date, J.M. Smucker will host a live Q&A session at 9:00 a.m. EST, featuring CEO Mark Smucker and CFO Tucker Marshall, fostering investor interaction.
- Brand Diversity: J.M. Smucker Co. boasts a diverse brand portfolio in North America, including Folgers, Jif, and Meow Mix, committed to delivering quality food that consumers trust, driving sustainable business growth.
See More
J.M. Smucker Co. Announces Q3 2026 Earnings Release and CAGNY Conference Details
- Earnings Release Schedule: J.M. Smucker Co. plans to release its Q3 fiscal 2026 financial results on February 26, 2026, providing financial statements and segment information that are expected to significantly impact investor sentiment.
- Management Presentation: The company will present at the CAGNY Conference on February 18, 2026, with CEO Mark Smucker and CFO Tucker Marshall participating in a Q&A session, enhancing engagement with investors.
- Live Webcast: On the earnings release day, J.M. Smucker will host a live Q&A session at 9:00 a.m., allowing investors to gain real-time insights from management, thereby increasing transparency and trust.
- Brand Diversity: J.M. Smucker Co. leads in categories such as coffee, peanut butter, and pet food, showcasing its strong brand influence in the North American market and further solidifying its market position.
See More
