BTIG Upgrades Sphere Entertainment (SPHR) to Buy with $110 Price Target
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jan 22 2026
0mins
Should l Buy SPHR?
Source: seekingalpha
- Rating Upgrade: BTIG upgraded Sphere Entertainment's investment rating from 'neutral' to 'buy', with shares rising nearly 6% before midday, driven by multiple catalysts identified by the firm.
- Profitability Outlook: The firm expects Sphere's profitability to improve into 2026 and 2027, indicating the company's ability to grow earnings despite a weakening lower-end consumer backdrop.
- Expansion Opportunities: The expansion potential in both U.S. and international markets is appealing, with content licensing expected to provide a potentially higher-margin revenue stream, further enhancing business performance.
- Price Target Set: BTIG has set a price target of $110 for Sphere Entertainment, implying an 18.1% upside, reflecting a positive market outlook for the company's future performance.
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Analyst Views on SPHR
Wall Street analysts forecast SPHR stock price to fall
12 Analyst Rating
7 Buy
4 Hold
1 Sell
Moderate Buy
Current: 115.720
Low
45.00
Averages
91.80
High
106.00
Current: 115.720
Low
45.00
Averages
91.80
High
106.00
About SPHR
Sphere Entertainment Co. is a live entertainment and media company. The Company's segments include Sphere and MSG Networks. Its Sphere segment is an entertainment medium powered by technologies to create multi-sensory experiences. Its venue can host a variety of events year-round, including The Sphere Experience, which features original immersive productions, as well as concerts and residencies from artists, and marquee sports and corporate events. Production efforts are supported by Sphere Studios. Its MSG Networks segment operates two regional sports and entertainment networks, MSG Network and MSG Sportsnet, as well as a direct-to-consumer and authenticated streaming product, MSG+, delivering a range of live sports content and other programming. The MSG Networks segment features a range of sports content, including exclusive live local games and other programming of the New York Knicks of the NBA and the New York Rangers, New York Islanders, New Jersey Devils and others.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Success of The Sphere: The Sphere arena in Las Vegas has proven to be a successful venture, benefiting investors significantly.
CEO's Vision: CEO James Dolan played a crucial role in the arena's conception, design, and construction, demonstrating his commitment by monitoring the project remotely.
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- Significant Revenue Growth: Sphere Entertainment Co. reported total revenues of $394.3 million for Q4 2025, with the Sphere segment contributing $274.2 million, reflecting strong performance from the Wizard of Oz show and concert residencies, thereby enhancing the company's competitive position in the entertainment market.
- New Venue Plans: The company announced plans to open a second Sphere venue at National Harbor in Maryland, targeting a four-year operational timeline supported by $200 million in state and local incentives, which will further expand the company's market reach and revenue streams.
- Improved Operational Efficiency: The Sphere segment achieved an adjusted operating income of $89.4 million, a significant turnaround from an adjusted operating loss of $800,000 in the prior year, demonstrating effective strategies in cost management and revenue growth, thereby boosting confidence in future profitability.
- Global Expansion Strategy: Management indicated plans to pursue 5 to 6 projects simultaneously over the next few years, emphasizing the use of various funding sources to support expansion efforts, showcasing the company's ambition in global markets and focus on emerging opportunities.
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- Earnings Beat: Sphere Entertainment reported a revenue of $394.3 million for Q4, nearly 28% higher year-over-year and surpassing the consensus estimate of $378.85 million, indicating strong market performance and growth potential.
- Success of The Wizard of Oz: Revenue related to The Wizard of Oz surged 62% to $274.2 million, driven by 245 performances and increased per-show revenue, highlighting the project's popularity and profitability.
- Profit Turnaround: The company achieved a net profit of $57.6 million for the three months ending December 31, compared to a loss of nearly $126 million last year, demonstrating a significant improvement in financial health.
- Global Expansion Plans: CEO James Dolan emphasized the company's focus on expanding its global footprint, including plans for Abu Dhabi and National Harbor, reflecting confidence in future growth and strategic positioning.
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- Strong Earnings Report: Sphere Entertainment reported a Q4 GAAP EPS of $1.23, beating expectations by $1.49, indicating a significant improvement in profitability and reflecting the company's robust performance in the market.
- Revenue Growth: The company achieved Q4 revenue of $394.3 million, representing a 27.9% year-over-year increase and exceeding market expectations by $16.7 million, demonstrating strong business expansion and recovery in market demand.
- Optimistic Market Outlook: Sphere Entertainment's high short interest indicates a promising market outlook, attracting investor attention and potentially driving further stock price increases.
- Quant Rating Support: According to Seeking Alpha's Quant Rating, Sphere Entertainment is rated as a strong buy among mid-cap stocks, reflecting analysts' confidence in its future performance and likely attracting more investor interest.
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