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Buy now. WSM is pulling back into a key support zone (~202.5) while remaining in a broader uptrend (bullish moving-average stack). Near-term momentum has softened (negative, expanding MACD), but the risk/reward is attractive for an impatient buyer because price is close to support with multiple potential upside catalysts (tariff/trade-deal tailwind, strong hedge-fund buying, and generally supportive Buy-rated coverage with targets above the current price). Intellectia Proprietary Trading Signals: Intellectia Proprietary Trading Signals - AI Stock Picker: No signal on given stock today. - SwingMax: No signal on given stock recently.
Trend is still bullish on a medium/long-term basis with SMA_5 > SMA_20 > SMA_200, suggesting the primary trend remains up. However, short-term momentum is weakening: MACD histogram is -0.76 and negatively expanding (bearish momentum building), while RSI_6 at ~46.6 is neutral and not showing an oversold bounce yet. Price (203.3) is sitting just above S1 support (202.511); this makes the current area a tactical entry zone for a quick-acting buyer. Key levels: support at ~202.5 then ~198.2 (S2); resistance overhead at ~209.5 (pivot) then ~216.5 (R1). A reclaim of ~209.5 would improve near-term momentum; failure of ~202.5 increases odds of a flush toward ~198.

Event-driven tailwind: news flow points to a U.S.-India trade deal in advanced stages, with estimates that WSM’s effective tariff rate could fall (e.g., 29% to 22%), potentially easing gross margin pressure into
Institutional demand: hedge funds are reported as net buyers with buying up ~734.6% QoQ, supportive for near-term demand.
Street support: multiple Buy/Outperform views with targets above spot (e.g., TD Cowen $245 Buy; Jefferies $220 Buy; RBC $206 Outperform), implying upside if execution holds and tariff pressure moderates.
Near-term margin risk: tariffs expected to flow through more meaningfully, with prior commentary highlighting potential 4Q EBIT margin pressure; this remains an overhang until clearly resolved.
Technical momentum currently bearish (negative, expanding MACD), increasing the chance of a near-term dip below support before any sustained rebound.
Options market caution: high put open interest and high IV indicate notable hedging and uncertainty, which can accompany choppy price action.
Latest quarter: 2026/Q3. Growth was steady but not explosive: revenue rose to $1.882B (+4.56% YoY), net income increased to $241.6M (+1.82% YoY), EPS to $1.96 (+4.81% YoY). Gross margin improved to 46.09% (+1.52% YoY), indicating resilience and some pricing/operational leverage despite a tariff-impacted backdrop—supportive for the bull case if tariff pressure eases.
Recent trend is mixed but improving at the margin: Zelman upgraded to Neutral (from Underperform) with a $205 target (more constructive). TD Cowen raised its target to $245 and reiterated Buy, and Jefferies reiterates Buy with $220 citing trade-deal benefits. Offsetting this, several firms previously cut targets post-Q3 (e.g., Citi to $188 Neutral; UBS to $175 Neutral; RBC to $206 Outperform), largely on valuation and tariff/consumer concerns. Wall Street pros: strong execution/history, margin resilience, and potential tariff relief. Cons: tariff-driven margin risk and some valuation caution among Neutral-rated firms.