Vision Marine Launches AI-Driven Project Pelagos
Vision Marine Technologies and Nautical Ventures announced the development of Project Pelagos, an AI-driven customer intelligence and revenue operations platform for its marine retail subsidiary, Nautical Ventures. The company said, "Project Pelagos is being designed to strengthen execution, coordination, and customer experience across the Nautical Ventures retail network by embedding artificial intelligence directly into sales and aftersales operations. Built on an enterprise CRM foundation and enhanced with a proprietary AI and data orchestration layer, the platform is intended to support improved prioritization, greater operational visibility, and more coordinated customer management workflows. Pelagos is designed to connect traditionally disconnected systems-including Dealer Management Software, multiple MLS platforms, ticketing systems, and team communications-into a single, behavior-aware environment. The objective is to accelerate revenue execution, improve customer experience, and bring clarity and coordination across sales and aftersales operations. As Vision Marine continues to integrate Nautical Ventures into a vertically integrated model-combining technology, retail, service, and customer access-Project Pelagos represents a key component of the Company's AI-enabled operational infrastructure. The initiative reflects the Company's focus on scalability, execution discipline, and building internal systems capable of supporting growth across an expanding retail footprint."