Should I Buy HBB? HBB 2026 Analysis

Should You Buy Hamilton Beach Brands Holding Co (HBB) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion

Hold

Latest Price

19.480

1 Day change

0.31%

52 Week Range

21.200

Analysis Updated At

2026/02/04

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Not a good buy right now for an impatient buyer: momentum has weakened (MACD histogram negative and worsening) and there are no supportive catalysts/news.
Trend structure is still constructive (SMA_5 > SMA_20 > SMA_200), but price is sitting near the pivot (~19.05) with clear resistance overhead at ~20.06.
Options market is illiquid (near-zero volume) and doesn’t provide a reliable bullish sentiment read; implied vol is elevated vs historical, implying uncertainty.
With earnings on 2026-02-25 (after hours) and recent YoY declines in revenue/earnings/margins, near-term risk/reward is not attractive for a “buy now” decision.

Intellectia Proprietary Trading Signals

AI Stock Picker: no signal on given stock today.
SwingMax: No signal on given stock recently.

Technical Analysis

Price: 19.54 (-0.86% vs prior close 19.75); modest pullback while the broader market was also down (S&P 500 -0.52%).
Trend/MAs: Bullish moving average stack (SMA_5 > SMA_20 > SMA_200) suggests the bigger trend is still up.
Momentum: MACD histogram -0.0349 (below zero and negatively expanding) signals weakening/bearish momentum in the short term.
RSI (6): 62.765 (neutral-to-slightly-warm), not oversold—so there isn’t a clear “dip-buy” momentum reset.
Levels: Pivot 19.053 (nearby support); Resistance R1 20.058 then R2 20.678; Support S1 18.048 then S2 17.428.
Pattern-based forward odds (similar candlesticks): ~50% chance of -0.54% next day; +2.32% next week; +3.89% next month (mildly positive beyond 1-day, but not strong enough to justify an impatient entry without confirmation).

Options Data

Bullish

Open Interest Put-Call Ratio

Bullish

Option Volume Put-Call Ratio

Open interest is extremely small (Call OI 54; Put OI 0), and today’s option volume is 0—sentiment from options is not very informative due to illiquidity.
Open Interest Put/Call ratio: 0.0 (no puts reported vs small call OI), but this is likely a data/liquidity artifact rather than strong bullish positioning.
Implied vol (30D) 85.93 vs historical vol 49.81: options are pricing elevated uncertainty.
IV trend: 5D avg IV 103.732 and 10D avg IV 101.568, both above current—IV has been easing, consistent with uncertainty cooling, but still high overall.
IV percentile 34.66 / IV rank 17.36: elevated absolute IV, but not extreme relative to its own history.

Technical Summary

Sell

Buy

Positive Catalysts

- Technical trend structure remains bullish (short-term > medium-term > long-term moving averages).
- Earnings event on 2026-02-25 after hours could act as a catalyst if results/guidance surprise positively.
- No notable negative news flow in the past week (no new headline-driven overhang in the provided feed).

Neutral/Negative Catalysts

- Momentum is weakening (MACD histogram below 0 and falling), which often precedes further consolidation or pullback.
- Next resistance is close (~20.06); upside may be capped unless the stock re-accelerates and breaks/holds above that level.
- Elevated implied volatility with virtually no options volume suggests uncertainty but no clear “smart money” directional read.
- Upcoming earnings creates event risk, and the last reported quarter showed broad YoY deterioration (revenue, EPS, margins).

Financial Performance

Latest quarter provided: 2025/Q3.
Revenue: 132.779M, down -15.25% YoY (clear top-line contraction).
Net income: 1.653M, down -14.62% YoY.
EPS: 0.12, down -14.29% YoY.
Gross margin: 21.05, down -24.82% YoY (margin pressure is a key negative trend).
Overall: fundamentals in the latest reported quarter were weakening, which reduces confidence in an immediate “buy now” setup ahead of the next earnings.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

No analyst rating or price target change data was provided in the dataset, so a recent Wall Street upgrade/downgrade trend cannot be confirmed.
Wall Street pros/cons view (inferred from available data only):
- Pros: technically still in an uptrend by moving averages; potential earnings upside surprise.
- Cons: latest quarter shows meaningful YoY declines in revenue/EPS and significant margin compression; limited near-term momentum confirmation.

Analyst Rating

Wall Street analysts forecast HBB stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for HBB is 0 USD with a low forecast of 0 USD and a high forecast of 0 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

Buy