Should I Buy GOOG? GOOG 2026 Analysis - Intellectia AI™

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Should You Buy Alphabet Inc (GOOG) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion

Buy

Latest Price

323.100

1 Day change

-2.48%

52 Week Range

350.150

Analysis Updated At

2026/02/04

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BUY now: the stock is pulling back after a strong earnings beat and is sitting right on key support (~328.7), which is an attractive “buy-the-dip” spot for an impatient buyer.
The fundamental catalyst (AI + Cloud acceleration) is strong enough to outweigh the short-term bearish momentum signals.
Main pushbacks: short-term technical momentum is weak (MACD deteriorating) and Congress activity skewed to selling recently, but options positioning and earnings/news flow lean bullish.

Technical Analysis

Price action: post-earnings drop (-2.14% regular session; -1.56% post-market) has brought GOOG down to S1 support at ~328.682 (post-market ~328.9), a level where bounces often occur.
Trend: moving averages are still bullish (SMA_5 > SMA_20 > SMA_200), suggesting the broader trend remains up.
Momentum: MACD histogram (-0.203) is below zero and negatively expanding → near-term momentum is bearish/weak.
RSI(6) ~44.2: neutral-to-slightly weak, not oversold (so downside pressure could persist), but also not extended.
Levels: Pivot ~337.632 is the near-term “get back above” level; resistance at R1 ~346.583. Support below at S2 ~323.153 if 328.7 fails.
Quant pattern read-through: similar-pattern stats imply modest near-term chop (next day bias slightly negative), but a stronger 1-month upside skew (+7.57% probability outcome).

Options Data

Bullish

Open Interest Put-Call Ratio

Bullish

Option Volume Put-Call Ratio

Sentiment: put/call ratios (OI 0.8; volume 0.69) show calls outweigh puts → bullish/constructive positioning.
Volatility: 30D IV ~43.74 vs historical vol ~17.16; IV percentile ~87.65 → options are expensive (market pricing elevated post-earnings uncertainty).
Activity: today’s option volume (~185,791) is below the 5D/10D averages (volume vs avg 30D ~77%), suggesting no extreme “panic hedging” despite the post-earnings dip.

Technical Summary

dotted line Image

Sell

5

Buy

7

Positive Catalysts

earnings beat: EPS 2.82 vs 2.58 est (+9.3% surprise).

Neutral/Negative Catalysts

- Short-term technical momentum is weakening (MACD negative and deteriorating) right after earnings → risk of follow-through selling before a clean bounce.
- Compute capacity constraints mentioned by CEO could cap near-term acceleration if demand outstrips supply.
- Congress trading last 90 days shows 4 sells and 0 buys → influential-flow signal is cautious.
- Elevated implied volatility can reflect uncertainty and can coincide with wider price swings.

Financial Performance

Latest quarter (QDEC 2025, reported 2026-02-04 after hours):
- Revenue: $113.8B, +18% YoY (per news).
- Net income: $34.5B, +30% YoY (per news).
- Google Cloud: +48% YoY revenue growth (per news), a key AI tailwind.
Prior reported snapshot (2025/Q3):
- Revenue: $102.346B, +15.95% YoY.
- Net income: $34.979B, +32.99% YoY.
- EPS: 2.87, +35.38% YoY.
- Gross margin: 59.58% (+1.53% YoY).
Growth profile takeaway: accelerating top-line alongside strong profit growth indicates the AI/cloud cycle is flowing through to earnings power, not just revenue.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Recent trend is bullish with rising price targets and at least one major upgrade:
Wall Street “pros” view: AI + Cloud momentum supports durable growth and upward estimate revisions.
Wall Street “cons” view: near-term product/vertical controversies (e.g., search layout tests impacting others) are headline risks, though one analyst framed them as not near-term estimate-relevant.

Intellectia Proprietary Trading Signals

Politicians / influential figures:

Congress (last 90 days): 4 sales, 0 purchases (median ~$0.8M) → cautious bias from reported congressional activity.

Institutional/insider flow:

Hedge funds: Neutral (no significant trend last quarter).
Insiders: Neutral (no significant trend last month).

People Also Watch

15 Analyst Rating

Wall Street analysts forecast GOOG stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for GOOG is 336.08 USD with a low forecast of 255 USD and a high forecast of 400 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

14 Buy

1 Hold

0 Sell

Strong Buy

Current: 331.330

Low

255

Averages

336.08

High

400

Current: 331.330

Low

255

Averages

336.08

High

400

Scotiabank

Outperform

maintain

$375 -> $400

AI Analysis

2026-02-05

New

Reason

Scotiabank

Price Target

$375 -> $400

AI Analysis

2026-02-05

New

maintain

Outperform

Reason

Scotiabank raised the firm's price target on Alphabet to $400 from $375 and keeps an Outperform rating on the shares. Google reported one of the more memorable quarters as of late, with a big top-line beat, the analyst tells investors.

Pivotal Research

Jeffrey Wlodarczak

Buy

maintain

$400 -> $420

2026-02-05

New

Reason

Pivotal Research

Jeffrey Wlodarczak

Price Target

$400 -> $420

2026-02-05

New

maintain

Buy

Reason

Pivotal Research analyst Jeffrey Wlodarczak raised the firm's price target on Alphabet (GOOG) to $420 from $400 and keeps a Buy rating on the shares. The company reported much stronger than expected Q4 results, the analyst tells investors in a research note. The firm says Alphabet posted its fourth straight quarter of accelerating year-over-year search revenue growth of 17%. Search is a "resilient cash cow with pricing power," driving Alphabet' "best-in- class Gemini AI," contends Pivotal.

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