Should I Buy CMCSA? CMCSA 2026 Analysis

Should You Buy Comcast Corp (CMCSA) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion

Hold

Latest Price

31.370

1 Day change

1.69%

52 Week Range

37.640

Analysis Updated At

2026/02/04

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Not a good buy right now for an impatient buyer: price is pressing into near-term resistance (~30.69) after a sharp up-move, while fundamentals and Wall St. targets have been trending down.
Short-term momentum is positive, but upside from here looks more incremental versus the risk of a fade from resistance.
Options positioning is bullish (low put/call), but elevated IV suggests the market is pricing more uncertainty/risk.
Congress activity is skewed bearish (4 sells, 0 buys in 90 days), which is a notable sentiment headwind.
Best stance today: HOLD/WAIT rather than chase; it’s not an attractive immediate entry given the setup and sentiment mix.

Technical Analysis

Trend/Momentum: MACD histogram is positive (0.103) and expanding, supporting a short-term bullish push.
RSI: RSI(6) ~65 is neutral-to-strong (not overbought yet), but close enough to suggest upside may be getting crowded.
Moving averages: converging MAs point to a transition phase (potential trend change), but not a strong, clean trend confirmation.
Levels: Price (~30.50) is above Pivot (29.03) and above R1 (30.06), but approaching R2 (30.69). That makes the current area more “breakout-or-reject” than a low-risk entry.
Near-term bias: mildly bullish while above ~30.06, but risk of pullback increases if it fails to clear/hold ~30.69.

Options Data

Bullish

Open Interest Put-Call Ratio

Bullish

Option Volume Put-Call Ratio

Sentiment: Put/Call ratios are low (OI 0.49; Volume 0.26) → positioning leans bullish (more calls relative to puts).
Volatility: 30D IV ~34.85 vs historical vol ~26.18, with IV percentile ~85 → options are expensive; market is pricing elevated uncertainty.
Activity: Today’s option volume (19,445) is well below the 5D/10D average volumes (35.7k / 56.9k), suggesting no strong “today” surge of conviction despite bullish skew.
Takeaway: Options skew supports upside sentiment, but elevated IV + no volume pop reduces confidence in a clean, low-risk chase here.

Technical Summary

Sell

Buy

Positive Catalysts

- Operational expansion: Comcast expanded high-speed internet network in Northeastern Pennsylvania (incremental broadband footprint growth narrative).
- Advertising/brand visibility: Xfinity Super Bowl ad and broader shift toward streaming ad inventory could support ad-tech/monetization narrative over time.
- Pattern-based trend stats provided: Similar-pattern analysis implies positive drift probabilities over 1D/1W/1M (up to ~3.81% next month), aligning with near-term momentum.

Neutral/Negative Catalysts

- Fundamental profitability weakness: Net income (-54.62% YoY) and EPS (-51.61% YoY) fell sharply in the latest quarter; gross margin also down.
- Industry pressure: Multiple analysts cite tougher competitive dynamics in broadband/cable, with intensified competition expected to persist.
- Analyst target trend: Several firms lowered price targets recently, signaling reduced upside expectations.
- Congress trading: 4 sales and 0 purchases in the last 90 days (amounts up to ~$1.5M; median ~$0.8M) → influential sentiment skewed cautious/bearish.
- Technical positioning: price is already near a key resistance zone (~30.69), increasing near-term rejection risk for an impatient entry.

Financial Performance

Latest quarter: 2025/Q4.
Revenue: $32.31B, +1.24% YoY (modest top-line growth).
Profitability: Net income $2.168B, -54.62% YoY; EPS $0.60, -51.61% YoY (material earnings deterioration).
Margins: Gross margin 55.15%, -2.53% YoY (pressure on efficiency/monetization).
Growth takeaway: Sales are stable-to-slightly growing, but earnings/margins are trending negatively, which limits how “buyable” the stock is on strength.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Recent trend: Price targets have mostly moved down (UBS 36→32, TD Cowen 40→39, Scotiabank 37.5→35.25, Bernstein 34→32, Benchmark 46→44), with only a modest raise from Citi (32.79→33).
Ratings mix: Several Neutral/Sector Perform stances remain; some Buys (TD Cowen, Citi, Benchmark) but conviction is tempered by lowered targets.
Bear case notable: Arete downgraded to Sell with a $23 target.
Wall Street pros: solid free cash flow mentions; potential second-half turnaround narrative from some coverage.
Wall Street cons: broadband competitive intensity and continued loading pressures; targets drifting down indicates diminishing upside expectations.

22 Analyst Rating

Wall Street analysts forecast CMCSA stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for CMCSA is 33.45 USD with a low forecast of 23 USD and a high forecast of 53 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

7 Buy

12 Hold

3 Sell

Hold

Current: 30.850

Low

Averages

33.45

High

Current: 30.850

Low

Averages

33.45

High

UBS

Neutral

downgrade

$36 -> $32

AI Analysis

2026-01-30

Reason

UBS

Price Target

$36 -> $32

AI Analysis

2026-01-30

downgrade

Neutral

Reason

UBS lowered the firm's price target on Comcast to $32 from $36 and keeps a Neutral rating on the shares. Comcast reported in-line results amid the broadband go-to-market shift, the analyst tells investors in a research note.

TD Cowen

Buy

downgrade

$40 -> $39

2026-01-30

Reason

TD Cowen

Price Target

$40 -> $39

2026-01-30

downgrade

Buy

Reason

TD Cowen lowered the firm's price target on Comcast to $39 from $40 and keeps a Buy rating on the shares. The firm updated its model following mixed Q4 results with inline revenue and modest EBITDA miss, solid free cash flow, and tax rate help.

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CMCSA Should I Buy

CMCSA Should I Buy

Should You Buy Comcast Corp (CMCSA) Today? Analysis, Price Targets, and 2026 Outlook.

Technical Analysis

Options Data

Technical Summary

Positive Catalysts

Neutral/Negative Catalysts

Financial Performance

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

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