Western Union And LiveRamp Double Down On Data To Unlock Powerful, Personalized Advertising
Partnership Expansion: LiveRamp Holdings, Inc. has expanded its partnership with Western Union to enhance personalized omnichannel marketing for multicultural audiences by connecting Western Union’s Media Network with LiveRamp’s data collaboration network.
Advertising Capabilities: This collaboration allows advertisers to utilize Western Union's first-party data and LiveRamp's Authenticated Traffic Solution for targeted campaigns, improving accuracy and measurement of results while unlocking valuable consumer insights.
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Acquisition Announcement: StoneX Group Inc. plans to acquire R.J. O’Brien for approximately $900 million, consisting of $625 million in cash and shares, enhancing its position as a leading futures commission merchant (FCM) and expanding its service capabilities.
Financial Impact and Growth: The acquisition is expected to increase StoneX's client float by nearly $6 billion and boost annual cleared derivatives volume significantly, with the deal anticipated to close in the third quarter of 2025, pending regulatory approvals.

Partnership Expansion: LiveRamp Holdings, Inc. has expanded its partnership with Western Union to enhance personalized omnichannel marketing for multicultural audiences by connecting Western Union’s Media Network with LiveRamp’s data collaboration network.
Advertising Capabilities: This collaboration allows advertisers to utilize Western Union's first-party data and LiveRamp's Authenticated Traffic Solution for targeted campaigns, improving accuracy and measurement of results while unlocking valuable consumer insights.
Acquisition Announcement: Smartsheet Inc. is being acquired by Blackstone Inc. and Vista Equity Partners for approximately $8.4 billion in cash, with shareholders set to receive $56.50 per share, representing a 41% premium over recent trading prices.
Future Operations: Following the acquisition, Smartsheet will operate as a privately held company, maintaining its brand while the deal is expected to close by January 31, 2025, pending necessary approvals.
GXO Logistics Q2 Performance: GXO Logistics reported a 19% year-over-year increase in second quarter revenue to $2.85 billion, surpassing expectations, while organic revenue rose 2%. The company also secured $270 million in annualized revenue from new business and achieved a twelve-month high pipeline of $2.3 billion.
Future Outlook and Growth Plans: The company reaffirmed its FY24 outlook with expected organic revenue growth of 2% to 5% and adjusted EBITDA between $805 million and $835 million. CEO Malcolm Wilson highlighted growth initiatives in Germany and the completion of the Wincanton acquisition to expand into aerospace and defense sectors in Europe.

- Acquisition Deal: RXO, Inc. is set to acquire Coyote Logistics from UPS for $1.025 billion in cash, financed through equity and debt investments.
- Market Impact: The acquisition is expected to enhance RXO's market position, customer base, and carrier network in North America.
- Financial Outlook: RXO anticipates significant enhancements in adjusted EPS and free cash flow post-acquisition.
- Synergies and Integration: RXO plans to achieve cost synergies of at least $25 million and integrate Coyote's business swiftly for diversification.
- Investor Information: Investors can access RXO shares through Motley Fool Small-Cap Growth ETF TMFS, with RXO shares up 13.8% premarket.






