Shein's UK sales surge to $2.8 billion in 2024, boosting profits as IPO looms
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Aug 15 2025
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Should l Buy ?
Source: Reuters
Shein's Growth in the UK: Shein's British business reported sales of £2.05 billion in 2024, a 32.3% increase from the previous year, along with a pretax profit rise of 56.6%, as it prepares for an initial public offering amid challenges in securing approvals for listings.
Impact of Tariff Changes: The retailer benefits from customs duty exemptions on low-value e-commerce packages, but upcoming changes in tariff policies in the U.S., EU, and Britain may increase costs and prices, affecting its competitive edge against traditional retailers.
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About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
