REE Appoints Hicham Abdessamad as Chairman of the Board
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jan 07 2026
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Should l Buy REE?
Source: Globenewswire
- Leadership Transition: REE Automotive appointed Hicham Abdessamad as Chairman of the Board effective December 22, 2025, succeeding Carlton Rose, who has served since 2023 and will remain on the board, ensuring continuity and stability in leadership.
- Strategic Alignment: Abdessamad, who has been on the board since March 2023, brings extensive experience in software and digital transformation, which will be crucial in guiding REE's development of software-defined vehicle technology and data-driven services, enhancing the company's global impact.
- Technological Innovation: REE's advanced Zonal SDV architecture aims to improve vehicle safety, performance, and reliability by centralizing key vehicle functions, addressing market demands for flexible design and optimized performance while supporting future autonomy and connectivity.
- Commitment to Ongoing Development: Abdessamad expressed his intent to collaborate with the board and management team to advance REE's mission of delivering highly adaptable, sustainable, and autonomous driving solutions, highlighting the company's commitment to innovation in the automotive technology sector.
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Analyst Views on REE
About REE
REE Automotive Ltd is a technology company based in Israel. It specializes in the field of automotive technology and the production of EV platforms based on REE - REEcorner technology. They are located between the reason and the wheel and use x-by-wire to control full drive-by-wire, brake-by-wire and steer-by-wire.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
REE Appoints Hicham Abdessamad as Chairman of the Board
- Leadership Transition: REE Automotive appointed Hicham Abdessamad as Chairman of the Board effective December 22, 2025, succeeding Carlton Rose, who has served since 2023 and will remain on the board, ensuring continuity and stability in leadership.
- Strategic Alignment: Abdessamad, who has been on the board since March 2023, brings extensive experience in software and digital transformation, which will be crucial in guiding REE's development of software-defined vehicle technology and data-driven services, enhancing the company's global impact.
- Technological Innovation: REE's advanced Zonal SDV architecture aims to improve vehicle safety, performance, and reliability by centralizing key vehicle functions, addressing market demands for flexible design and optimized performance while supporting future autonomy and connectivity.
- Commitment to Ongoing Development: Abdessamad expressed his intent to collaborate with the board and management team to advance REE's mission of delivering highly adaptable, sustainable, and autonomous driving solutions, highlighting the company's commitment to innovation in the automotive technology sector.
See More
SoftBank to Acquire DigitalBridge for $4 Billion, Expanding AI Infrastructure
- Acquisition Deal: SoftBank Group announced its agreement to acquire DigitalBridge Group for approximately $4 billion, aiming to accelerate the expansion of global AI infrastructure by integrating resources, thereby enhancing its competitive position in the rapidly growing AI market.
- Market Reaction: This acquisition is expected to strengthen SoftBank's portfolio in the AI sector, particularly in data center and cloud computing services, further boosting its market share globally.
- Strategic Significance: Through this transaction, SoftBank will not only leverage DigitalBridge's technological advantages but also optimize its AI infrastructure layout worldwide to meet the increasing market demand.
- Future Outlook: This move signifies SoftBank's ongoing commitment to investing in AI, which is anticipated to yield long-term revenue growth opportunities, especially against the backdrop of rising global demand for AI solutions.
See More
REE Automotive Secures 180-Day Extension from Nasdaq to Meet Minimum Bid Price Requirement
- Compliance Extension: REE Automotive has been granted a 180-day extension by Nasdaq to meet the $1 minimum bid price requirement, with a new deadline set for June 29, 2026, providing the company additional time to regain compliance and avoid potential delisting risks.
- Stock Price Monitoring Strategy: To regain compliance, the company must achieve a closing bid price of at least $1.00 per share for a minimum of 10 consecutive business days during the extension period, and REE plans to monitor its stock price while evaluating all available options, including a reverse stock split if necessary.
- Management Commitment: Co-founder and CEO Daniel Barel emphasized the company's focus on executing its strategy and taking necessary steps to regain compliance, demonstrating management's confidence and determination for future growth.
- Technological Advancement Context: REE is dedicated to developing software-defined vehicle technology aimed at enhancing vehicle safety and performance through its advanced Zonal SDV architecture, and ongoing technological advancements will help the company maintain a competitive edge in a rapidly evolving market.
See More
REE Automotive Shifts to Technology-First Model, Anticipates $107 Million Revenue Over Two Years
- Strategic Shift: REE Automotive announced a transition from capital-intensive vehicle production to a technology-first model aimed at accelerating the market delivery of software-defined vehicle technologies, which is expected to drive broad adoption across multiple platforms.
- Partnership Agreement: The binding agreement with a leading technology company is anticipated to generate up to $107 million in revenue over two years following project commencement, highlighting the company's market potential in public transport.
- Cost Optimization: By implementing a cost reduction plan, REE aims to decrease monthly operating expenses from $6 million to approximately $1.8 million, targeting a 70% reduction by Q1 2026, thereby enhancing financial health.
- Financial Performance: As of June 30, 2025, REE reported cash and cash equivalents of $54.7 million, down from $72.3 million at the end of 2024, reflecting financial pressures during the transformation process.
See More
REE Automotive Transitions to Tech-First Model, Anticipates $107 Million Revenue in Two Years
- Strategic Shift: REE Automotive has announced a transition from capital-intensive vehicle production to a technology-first model aimed at accelerating the market introduction of its software-defined vehicle (SDV) technologies, which is expected to enhance collaboration efficiency with OEMs and strategic partners.
- Partnership Agreement: A binding agreement with a leading technology company will focus on developing an autonomous public transport shuttle based on REE's Zonal Architecture SDV technology, with anticipated revenue generation of up to $107 million over two years following project commencement.
- Cost Optimization: REE plans to reduce its operating expenses from approximately $6 million per month in the first half of 2025 to about $1.8 million per month by the end of Q1 2026, representing a 70% reduction that is expected to strengthen the company's financial health.
- Cash Flow Status: As of June 30, 2025, REE reported cash and cash equivalents of $54.7 million, down from $72.3 million at the end of 2024, reflecting the financial pressures faced during the transition process.
See More
REE Automotive Signs Strategic MOU with BorgWarner's Cascadia Motion for Next-Gen Electric Drive Unit
- Strategic Collaboration Agreement: REE Automotive has signed a strategic non-binding memorandum of understanding with Cascadia Motion, a wholly owned subsidiary of BorgWarner, to jointly develop a next-generation electric drive unit (EDU) aimed at supporting global OEM electrification initiatives, which is expected to enhance both parties' competitiveness in the electric vehicle market.
- Technology Integration: The collaboration will integrate Cascadia Motion's iM-125 motor-inverter unit with REEcorner technology, designed to accelerate OEM electric vehicle programs while providing customers with more flexible electrification solutions to meet their needs.
- Production Support: REE intends to provide Cascadia Motion access to its existing EDU assembly line, tooling, inventory, and supplier ecosystem to support the production of integrated units, which will help improve production efficiency and reduce costs.
- Software-Defined Vehicles: The companies will also assess demand for full software-defined vehicle (SDV) solutions, combining REE's zonal architecture with Cascadia Motion's propulsion technologies to assist OEMs in transitioning to scalable, software-driven platforms, addressing the growing demand for modern SDV platforms in the market.
See More
REE Appoints Hicham Abdessamad as Chairman of the Board
- Leadership Transition: REE Automotive appointed Hicham Abdessamad as Chairman of the Board effective December 22, 2025, succeeding Carlton Rose, who has served since 2023 and will remain on the board, ensuring continuity and stability in leadership.
- Strategic Alignment: Abdessamad, who has been on the board since March 2023, brings extensive experience in software and digital transformation, which will be crucial in guiding REE's development of software-defined vehicle technology and data-driven services, enhancing the company's global impact.
- Technological Innovation: REE's advanced Zonal SDV architecture aims to improve vehicle safety, performance, and reliability by centralizing key vehicle functions, addressing market demands for flexible design and optimized performance while supporting future autonomy and connectivity.
- Commitment to Ongoing Development: Abdessamad expressed his intent to collaborate with the board and management team to advance REE's mission of delivering highly adaptable, sustainable, and autonomous driving solutions, highlighting the company's commitment to innovation in the automotive technology sector.
See More
SoftBank to Acquire DigitalBridge for $4 Billion, Expanding AI Infrastructure
- Acquisition Deal: SoftBank Group announced its agreement to acquire DigitalBridge Group for approximately $4 billion, aiming to accelerate the expansion of global AI infrastructure by integrating resources, thereby enhancing its competitive position in the rapidly growing AI market.
- Market Reaction: This acquisition is expected to strengthen SoftBank's portfolio in the AI sector, particularly in data center and cloud computing services, further boosting its market share globally.
- Strategic Significance: Through this transaction, SoftBank will not only leverage DigitalBridge's technological advantages but also optimize its AI infrastructure layout worldwide to meet the increasing market demand.
- Future Outlook: This move signifies SoftBank's ongoing commitment to investing in AI, which is anticipated to yield long-term revenue growth opportunities, especially against the backdrop of rising global demand for AI solutions.
See More
REE Automotive Secures 180-Day Extension from Nasdaq to Meet Minimum Bid Price Requirement
- Compliance Extension: REE Automotive has been granted a 180-day extension by Nasdaq to meet the $1 minimum bid price requirement, with a new deadline set for June 29, 2026, providing the company additional time to regain compliance and avoid potential delisting risks.
- Stock Price Monitoring Strategy: To regain compliance, the company must achieve a closing bid price of at least $1.00 per share for a minimum of 10 consecutive business days during the extension period, and REE plans to monitor its stock price while evaluating all available options, including a reverse stock split if necessary.
- Management Commitment: Co-founder and CEO Daniel Barel emphasized the company's focus on executing its strategy and taking necessary steps to regain compliance, demonstrating management's confidence and determination for future growth.
- Technological Advancement Context: REE is dedicated to developing software-defined vehicle technology aimed at enhancing vehicle safety and performance through its advanced Zonal SDV architecture, and ongoing technological advancements will help the company maintain a competitive edge in a rapidly evolving market.
See More
REE Automotive Shifts to Technology-First Model, Anticipates $107 Million Revenue Over Two Years
- Strategic Shift: REE Automotive announced a transition from capital-intensive vehicle production to a technology-first model aimed at accelerating the market delivery of software-defined vehicle technologies, which is expected to drive broad adoption across multiple platforms.
- Partnership Agreement: The binding agreement with a leading technology company is anticipated to generate up to $107 million in revenue over two years following project commencement, highlighting the company's market potential in public transport.
- Cost Optimization: By implementing a cost reduction plan, REE aims to decrease monthly operating expenses from $6 million to approximately $1.8 million, targeting a 70% reduction by Q1 2026, thereby enhancing financial health.
- Financial Performance: As of June 30, 2025, REE reported cash and cash equivalents of $54.7 million, down from $72.3 million at the end of 2024, reflecting financial pressures during the transformation process.
See More
REE Automotive Transitions to Tech-First Model, Anticipates $107 Million Revenue in Two Years
- Strategic Shift: REE Automotive has announced a transition from capital-intensive vehicle production to a technology-first model aimed at accelerating the market introduction of its software-defined vehicle (SDV) technologies, which is expected to enhance collaboration efficiency with OEMs and strategic partners.
- Partnership Agreement: A binding agreement with a leading technology company will focus on developing an autonomous public transport shuttle based on REE's Zonal Architecture SDV technology, with anticipated revenue generation of up to $107 million over two years following project commencement.
- Cost Optimization: REE plans to reduce its operating expenses from approximately $6 million per month in the first half of 2025 to about $1.8 million per month by the end of Q1 2026, representing a 70% reduction that is expected to strengthen the company's financial health.
- Cash Flow Status: As of June 30, 2025, REE reported cash and cash equivalents of $54.7 million, down from $72.3 million at the end of 2024, reflecting the financial pressures faced during the transition process.
See More
REE Automotive Signs Strategic MOU with BorgWarner's Cascadia Motion for Next-Gen Electric Drive Unit
- Strategic Collaboration Agreement: REE Automotive has signed a strategic non-binding memorandum of understanding with Cascadia Motion, a wholly owned subsidiary of BorgWarner, to jointly develop a next-generation electric drive unit (EDU) aimed at supporting global OEM electrification initiatives, which is expected to enhance both parties' competitiveness in the electric vehicle market.
- Technology Integration: The collaboration will integrate Cascadia Motion's iM-125 motor-inverter unit with REEcorner technology, designed to accelerate OEM electric vehicle programs while providing customers with more flexible electrification solutions to meet their needs.
- Production Support: REE intends to provide Cascadia Motion access to its existing EDU assembly line, tooling, inventory, and supplier ecosystem to support the production of integrated units, which will help improve production efficiency and reduce costs.
- Software-Defined Vehicles: The companies will also assess demand for full software-defined vehicle (SDV) solutions, combining REE's zonal architecture with Cascadia Motion's propulsion technologies to assist OEMs in transitioning to scalable, software-driven platforms, addressing the growing demand for modern SDV platforms in the market.
See More
