Phoenix to adopt Standard Life name and withdraw certain assets from Aberdeen money management.
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Sep 08 2025
0mins
Should l Buy ?
Source: Reuters
Rebranding Announcement: British insurer Phoenix Group will rebrand as Standard Life starting March next year, following disappointing half-year earnings that led to a significant drop in its share price.
Financial Performance: The company reported a 59% decline in shareholders' equity to £768 million, despite an increase in adjusted operating profit to £451 million, raising concerns about investor confidence.
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About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
