Pernod cuts sales outlook as China's tariffs and weak economy bite By Reuters
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Feb 06 2025
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Should l Buy ?
Source: Investing.com
Sales Forecast Adjustment: Pernod Ricard has lowered its sales forecasts for 2025 and beyond due to tariffs impacting its Martell cognac brand in China, resulting in significant sales declines of 7% in the U.S. and 25% in China.
Geopolitical Impact: The company faces ongoing geopolitical uncertainties, including potential U.S. tariffs on various spirits, which have led to a cautious outlook and a revised growth projection for 2027-2029.
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About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.





