Online Travel Stocks Decline as US International Tourism Weakens
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jan 14 2026
0mins
Should l Buy ABNB?
Source: seekingalpha
- Decline in Foreign Visitors: In 2025, the U.S. saw a 6% drop in foreign visitors, totaling 68 million, significantly lower than France's 105 million and Spain's 96.5 million, indicating a loss of competitiveness in the international tourism market.
- Decreased Spending: International tourist spending in the U.S. fell by 7%, closely linked to the decline in arrivals from key markets such as Canada, Mexico, and Europe, adversely affecting the overall tourism economy.
- Domestic Travel Resilience: Despite the weakness in international tourism, the U.S. remains the world's largest travel economy, suggesting that strong domestic travel is partially offsetting the downturn in the international market.
- Policy Impact Analysis: Analysts have pointed to backlash against U.S. immigration policy as a potential reason for the decline in foreign tourism, negatively impacting online travel companies like Airbnb, Expedia, and Booking Holdings.
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Analyst Views on ABNB
Wall Street analysts forecast ABNB stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for ABNB is 144.85 USD with a low forecast of 107.00 USD and a high forecast of 180.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
29 Analyst Rating
12 Buy
16 Hold
1 Sell
Moderate Buy
Current: 122.180
Low
107.00
Averages
144.85
High
180.00
Current: 122.180
Low
107.00
Averages
144.85
High
180.00
About ABNB
Airbnb, Inc. operates a global platform for stays and experiences. The Company’s marketplace model connects hosts and guests online or through mobile devices to book spaces and experiences around the world. The Company has built its platform to onboard new hosts, especially those who previously had not considered hosting. It partners with hosts throughout the process of setting up their listing and provides them with a suite of tools to manage their listings, including scheduling, merchandising, integrated payments, community support, host protection, pricing guidance, and feedback from reviews. Its Website and mobile applications provide its guests with a way to explore a variety of homes and experiences and an easy way to book them. Its technology platform powers its two-sided marketplace and enables its global network of hosts and guests. It owns a trademark portfolio with protection in 220 countries in which it operates for its primary brands, AIRBNB, and its Belo logo.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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