Investor Gary Black Warns Automakers Face BlackBerry Moment
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jan 19 2026
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Should l Buy AAPL?
Source: Benzinga
- Investment in Autonomy: Gary Black, managing director of the Future Fund, warns that automakers not investing in autonomous driving technology risk facing a 'BlackBerry moment,' which could lead to their obsolescence and loss of competitive edge.
- Tesla's Challenges: Black highlights that Tesla's Full Self-Driving (FSD) adoption rate is only 15%, indicating a lack of consumer awareness regarding its technical superiority, which may hinder its market share growth.
- FSD Subscription Model: Tesla plans to offer FSD as a subscription service at $99 per month after Valentine's Day, aiming to boost adoption rates and meet the targets outlined in Musk's $1 trillion pay package.
- Market Reaction: Tesla's stock slipped 0.24% to $437.50 at market close on January 16, reflecting cautious market sentiment regarding its future growth potential amid increasing competition.
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Analyst Views on AAPL
Wall Street analysts forecast AAPL stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for AAPL is 299.69 USD with a low forecast of 230.00 USD and a high forecast of 350.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
32 Analyst Rating
19 Buy
11 Hold
2 Sell
Moderate Buy
Current: 275.910
Low
230.00
Averages
299.69
High
350.00
Current: 275.910
Low
230.00
Averages
299.69
High
350.00
About AAPL
Apple Inc. designs, manufactures and markets smartphones, personal computers, tablets, wearables and accessories, and sells a variety of related services. Its product categories include iPhone, Mac, iPad, and Wearables, Home and Accessories. Its software platforms include iOS, iPadOS, macOS, watchOS, visionOS, and tvOS. Its services include advertising, AppleCare, cloud services, digital content and payment services. The Company operates various platforms, including the App Store, that allow customers to discover and download applications and digital content, such as books, music, video, games and podcasts. It also offers digital content through subscription-based services, including Apple Arcade, Apple Fitness+, Apple Music, Apple News+, and Apple TV+. Its products include iPhone 16 Pro, iPhone 16, iPhone 15, iPhone 14, iPhone SE, MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, Mac Pro, iPad Pro, iPad Air, AirPods, AirPods Pro, AirPods Max, Apple TV, Apple Vision Pro and others.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- Sustained Investment and Growth: American Express reported a 10% year-over-year revenue increase and a 16% rise in earnings per share in Q4 2025, indicating that its business model resonates with younger consumers, particularly with Gen-Z spending growing by 36%.
- Increased Marketing Expenditure: The company invested $6.3 billion in marketing in 2025, a 75% increase since 2019, which has directly driven higher customer demand and engagement, while also improving credit quality and retention rates.
- Technology-Driven Innovation: American Express is rolling out a cloud-based data analytics model for deeper personalization in its marketing, which is expected to yield better market performance and further solidify its competitive advantage in the financial services industry.
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