Fast fashion retailer Shein's UK sales surged to $2.8 billion in 2024
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Aug 15 2025
0mins
Should l Buy ?
Source: Reuters
Shein's Growth in the UK: Shein's British business reported sales of £2.05 billion in 2024, a 32.3% increase from the previous year, alongside a pretax profit rise of 56.6%. The company is preparing for an initial public offering in Hong Kong while expanding its market presence through various promotional activities.
Challenges Ahead: Shein benefits from customs duty exemptions on low-value e-commerce packages, but upcoming changes in import policies in the U.S., EU, and Britain may increase costs and prices, potentially impacting its competitive edge against traditional retailers.
Trade with 70% Backtested Accuracy
Stop guessing "Should I Buy ?" and start using high-conviction signals backed by rigorous historical data.
Sign up today to access powerful investing tools and make smarter, data-driven decisions.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
