Aurora Mobile Collaborates with Fenbeitong for Enterprise Messaging Solutions
New Partnership Announcement: Aurora Mobile Ltd. has formed a technology integration partnership with Beijing Fenbeitong Technology to enhance digital expense management for Chinese enterprises using its JPush messaging solution.
Improved Notification System: The collaboration aims to resolve delivery failures and delays in Fenbeitong's messaging systems, providing a more stable channel for notifications related to reimbursements and spending alerts.
Enhanced User Engagement: The integration allows for targeted messaging based on user roles, improving engagement and retention for Fenbeitong's users, while also ensuring compliance with national software monitoring.
Market Performance: Aurora Mobile's shares saw a slight increase of 0.15%, trading at $6.60, as the company continues to explore new applications for user growth and engagement in enterprise workflows.
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- Strategic Partnership: Aurora Mobile has formed a strategic partnership with Blurams, leveraging EngageLab's marketing automation technology to assist Blurams in transitioning from hardware sales to comprehensive service growth, enhancing its competitiveness in the AIoT sector.
- User Experience Enhancement: EngageLab's solutions enable Blurams to automate user journeys at key lifecycle nodes, triggering personalized service messages in real-time, which significantly improves the timeliness and relevance of user interactions.
- Global Message Delivery: By utilizing EngageLab's globally deployed node resources, Blurams has optimized cross-regional message delivery, resulting in a significant increase in the delivery rate of key service notifications, thereby enhancing user trust and brand interaction.
- Data-Driven Decisions: Through full-lifecycle data tracking and analysis, Blurams can quantify service effectiveness, continuously optimizing operational strategies to drive sustainable growth in its global business.
- Strategic Partnership: Aurora Mobile has formed a strategic partnership with the Shenzhen Stock Exchange to leverage its JPush intelligent push notification solution to upgrade the exchange's digital infrastructure, aiming to enhance the efficiency and reliability of market data delivery.
- Mobile Platform Enhancement: The collaboration focuses on upgrading the SZSE's mobile platform for faster and more reliable delivery of critical market data, thereby improving investors' access to market information.
- Information Delivery Channel: Aurora's platform will serve as a vital channel for the timely delivery of regulatory updates, corporate filings, and investor education content, ensuring market participants receive important information promptly and enhancing market transparency.
- Stock Price Reaction: Following the announcement of the partnership, Aurora Mobile's stock price traded about 4% higher during early trading hours, reflecting positive market expectations and confidence in the strategic collaboration.

- Strategic Partnership: Aurora Mobile has entered into a strategic partnership with Xiaoe to integrate its intelligent push notification solution, JPush, into Xiaoe's private domain SaaS platform, aiming to enhance interaction efficiency between merchants and users, thereby increasing user engagement and platform value.
- Message Delivery Optimization: The integration of JPush has significantly improved message delivery rates for Xiaoe, supporting various operating systems such as Android and iOS, ensuring that merchants can send timely service reminders and promotional messages, which enhances user experience and loyalty.
- Precision Marketing: JPush offers advanced audience segmentation features, enabling merchants to push personalized notifications to targeted users, thereby increasing message relevance, reducing user fatigue, and boosting marketing effectiveness, which helps merchants stand out in a competitive market.
- Sustainable Development: This partnership not only strengthens platform service capabilities but also provides robust technical support for the sustainable development of private domain ecosystems, reflecting a shared commitment to enhancing user engagement and operational efficiency.
- Efficiency Improvement: By adopting EngageLab's WhatsApp Business API, Ecuador's National Electoral Council (CNE) achieved over a 40% improvement in communication efficiency, significantly accelerating information delivery and enhancing the transparency and integrity of the electoral process.
- Real-Time Information Delivery: The solution ensures that official notifications and policy updates are delivered instantly, addressing delays associated with traditional email and SMS, thereby enabling rapid responses from election officials and improving organizational coordination.
- Reliability and Security: EngageLab's platform provides end-to-end encryption and complies with global data security standards, ensuring the security of government communications while effortlessly handling messages for thousands of officials simultaneously, avoiding system failures.
- Modernized Communication Strategy: The collaboration between CNE and EngageLab signifies the modernization of its internal communication strategy, setting a new benchmark for public institutions to enhance efficiency and reliability in their critical functions.
- Security Enhancement: Aurora Mobile's EngageLab launches a new behavioral CAPTCHA solution designed to combat the rising trend of automated attacks, helping businesses protect revenue and customer trust at critical touchpoints like registration, login, and transactions.
- User Experience Optimization: This solution leverages AI-driven analysis and interactive verification to ensure a smooth user experience while effectively blocking sophisticated bot attacks, thereby enhancing customer satisfaction.
- Rapid Deployment Capability: EngageLab's lightweight SDK and flexible architecture enable businesses to quickly deploy the new system across web, mobile, and APIs, accelerating market response times and enhancing competitiveness.
- Global Compliance: The solution adheres to international standards for privacy-first data handling and provides 24/7 technical support, assisting businesses in achieving continuous security protection and operational continuity on a global scale.

- Security Enhancement: Aurora Mobile's EngageLab platform launches a new behavioral CAPTCHA solution designed to combat the rising trend of automated attacks, helping businesses mitigate revenue and reputation risks while enhancing customer trust.
- User Experience Optimization: The new CAPTCHA leverages AI-driven analysis and interactive verification to ensure robust protection while providing a smooth user experience, thereby reducing user drop-off and abandonment rates.
- Rapid Deployment Capability: This solution features a lightweight SDK and flexible architecture that supports quick deployment across web, mobile, and APIs, enabling businesses to swiftly respond to market demand changes.
- Real-Time Analytics Functionality: EngageLab offers comprehensive real-time dashboards that provide actionable insights into security and user trends, allowing clients to optimize operations and enhance customer satisfaction.







