Adidas apologises for sandal appropriating Indigenous Mexican design
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Aug 11 2025
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Should l Buy ?
Source: Reuters
Adidas Apology: Adidas has apologized for launching a shoe that mimicked traditional Indigenous huarache sandals without proper attribution, following criticism from Mexico's President Claudia Sheinbaum and local officials.
Cultural Sensitivity in Fashion: The incident highlights the growing scrutiny faced by multinational brands regarding cultural appropriation, as seen recently with Prada's similar backlash over Kolhapuri slippers in India.
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About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
