Embark on Your Journey: RCI Launches Enhanced Cruise Program for Members
New Partnership Announcement: RCI has formed a strategic partnership with Open Network Exchange (ONE) to enhance its cruise program, providing over three million members with greater exchange value and unique sailing options.
Expanded Travel Benefits: The partnership allows RCI members to access a wider range of cruise experiences, including discounts of up to 25% off public rates and exclusive members-only deals, along with access to over 350,000 global experiences.
Commitment to Member Experience: RCI aims to empower its members to customize their travel experiences, leveraging ONE's technology to offer more flexibility and choice in vacation planning.
Launch Timeline: The enhanced cruise program will be available to RCI members starting mid-December, aligning with planning for spring break travel in 2026.
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- Employer Recognition: Travel + Leisure Co. has been named one of America's Best Large Employers by Forbes for the fourth consecutive year, reflecting the company's excellence in workplace culture, compensation, and career development, thereby reinforcing its leadership position in the industry.
- Employee Satisfaction: This recognition is based on an independent survey of over 170,000 U.S. employees, where participants rated the company highly on salary, work environment, and training opportunities, indicating strong employee approval and satisfaction with the company culture.
- Business Growth Momentum: The company is experiencing strong business momentum driven by sustained leisure demand and a resilient multi-brand strategy, with employees actively executing growth initiatives such as the launch of Sports Illustrated Resorts in Nashville and Chicago, enhancing market competitiveness.
- Investment in People: Chief Human Resources Officer Kimberly Marshall emphasized the company's commitment to creating a valued and inspiring environment for employees, highlighting the importance of employee development, which further boosts loyalty and enthusiasm among the workforce.
- Strategic Renewal: Cognizant has renewed a multi-million dollar strategic collaboration with Travel + Leisure Co. aimed at modernizing technology infrastructure and infusing AI to enhance member experiences and accelerate digital transformation.
- Technology Optimization Goals: Cognizant will leverage its hospitality domain expertise to optimize Travel + Leisure Co.'s technology ecosystem, targeting improved digital service experiences for 800,000 owner families and travel club members.
- Infrastructure Modernization: Throughout the agreement, Cognizant will assist in modernizing the application landscape, enhancing infrastructure scalability and reliability, while harnessing data- and AI-driven capabilities to meet evolving market demands.
- Aligned Vision: Sy Esfahani, CTO of Travel + Leisure Co., noted that renewing the partnership reflects the deep trust built over the years, with Cognizant's technology expertise set to propel their digital transformation and enhance service quality.
- Strategic Renewal: Cognizant has renewed a multi-million dollar strategic collaboration with Travel + Leisure Co. to modernize technology infrastructure and infuse AI, aiming to enhance member experiences and accelerate digital transformation.
- Optimization Goals: Leveraging its hospitality expertise, Cognizant will optimize Travel + Leisure Co.'s technology ecosystem, targeting improved digital service experiences for 800,000 owner families and travel club members.
- Infrastructure Enhancement: Throughout the agreement, Cognizant will assist in modernizing the application landscape, strengthening infrastructure scalability and reliability, while harnessing data and AI-driven capabilities to improve service quality.
- Aligned Vision: Sy Esfahani, CTO of Travel + Leisure Co., emphasized that the deep collaboration and trust between the two companies will propel digital transformation, with Cognizant's technology expertise helping deliver innovative solutions at every touchpoint.

- Headquarters Opening Ceremony: Travel + Leisure Co. celebrated the grand opening of its new global headquarters in downtown Orlando, attracting local leaders and partners, marking a significant step in the company's evolution within the leisure travel industry.
- Enhanced Employee Experience: The new headquarters is designed to elevate employee experience by providing a flexible work environment and modern facilities, supporting over 900 associates in collaboration and innovation, thereby enhancing the company's overall competitiveness.
- Community Impact: The establishment of the new headquarters not only brings over $36 million in capital investment to the company but also contributes to Orlando's economic vitality, reinforcing the city's position as a hub for corporate leadership and talent.
- Business Growth Momentum: With sustained leisure demand and the implementation of a multi-brand strategy, Travel + Leisure Co. is actively expanding its brand portfolio, including the launch of Sports Illustrated Resorts in Nashville and Chicago, further driving business development.
- Strong Industry Demand: The leisure and recreation industry is benefiting from robust bookings in North American and European sailings, driving overall demand growth and expected to enhance company profitability.
- Theme Parks and Live Entertainment: Theme park operators are gaining from increased visitation, with consumer spending at parks continuing to rise, indicating a strong recovery momentum in the industry.
- Digital Tools Enhancing Efficiency: The use of online booking systems and data analytics is enabling businesses to manage staffing and customer interactions more efficiently, thus maintaining profitability in a competitive market.
- Membership Models Driving Revenue Growth: Leisure operators are successfully increasing revenue per customer by offering premium options and membership services, enhancing customer loyalty and protecting profit margins.
- Timeshare Owners Seeking Escape: Timeshare owners, like other vacationers, are eager to distance themselves from the industry's negative reputation.
- Industry Revival: A revival in the timeshare industry is providing owners with new opportunities to enjoy their vacations without the associated stigma.








