U.S. Crypto Media Traffic Plummets Over 33% in Q4 2025
- Traffic Collapse: According to Outset PR, U.S. crypto news sites experienced a traffic decline of over 33% in Q4 2025, with visits dropping from 44 million in October to 29 million in December, indicating a significant waning interest in cryptocurrencies that could impact media ad revenues and viability.
- Audience Fatigue: Between July and September, U.S. crypto news sites quietly lost approximately 12.6 million visits, suggesting that audience interest began to wane well before market volatility subsided, potentially leading to long-term user attrition and decreased brand loyalty.
- Social Traffic Concentration: Despite the overall traffic decline, the X platform accounted for 71% of social traffic to U.S. crypto media, but this concentration poses systemic risks, as any algorithm changes or declines in user engagement could rapidly diminish media visibility and information dissemination capabilities.
- Rise of AI Referrals: AI-driven traffic now represents 25.61% of all referral visits, yet most crypto sites have not effectively capitalized on this trend, indicating that media relying on traditional traffic sources may face greater survival pressures during market downturns.
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Technical Analysis for AI
Technical Sentiment Analysis for Sleepless AI (AI) As of , Sleepless AI (AI) is exhibiting a Neutral technical sentiment. Our proprietary analysis, which aggregates 5 technical signals, shows that 2 indicators are flashing buy, while 3 are indicating sell.
Momentum Indicators: RSI, MACD & Overbought/Oversold Status Currently, the Relative Strength Index (RSI) for AI stands at -, which suggests a Neutral condition. Meanwhile, the MACD (12, 26) indicator is at -, providing a Neutral signal for short-term momentum. Other oscillators like the Stochastic Oscillator at - and the Commodity Channel Index (CCI) at - further confirm a - outlook for the stock.
Support, Resistance & Moving Averages From a structural perspective, AI is trading below its 60-day moving average of $- and below its 200-day long-term moving average of $-. Key price levels to watch include the immediate resistance at $- and strong support at $-. A break above $- could signal a bull continuation, while falling below $- may test the next Fibonacci floor at $-.
Sleepless AI (AI) Support & Resistance Level
| Name | S3 | S2 | S1 | Pivot Points | R1 | R2 | R3 |
|---|---|---|---|---|---|---|---|
| Classic | 0.00923 | 0.0148 | 0.0204 | 0.026 | 0.0316 | 0.0372 | 0.0428 |
| Fibonacci | 0.0148 | 0.0191 | 0.0217 | 0.026 | 0.0303 | 0.0329 | 0.0372 |
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